How to be a competent copywriter

If you’ve worked with us, you probably know that we’re big fans of alliteration. You know that we’re competent, caring and curious. And you know that we’re rarin’ to go. However, we don’t wander in any direction, we lead the way in competency. Our team strives to be the best for the best. We don’t...Continue reading

The Grand Gesture of Body Language

More often than not, we think of communication as verbal. This is not the case as communication stretches beyond the mouth of linguistics and into the grand gesture of body language. First published in 1972, Albert Mehrabian’s model has become one of the most widely referenced statistics in communications. Here’s the overly-simplistic interpretation: 7% of meaning...Continue reading

Why Proofing is Important

When you’re in the process of making bread, proofing is the final rise before it’s baked. If the dough isn’t allowed to proof, the yeast can’t release carbon dioxide, and the gluten won’t stretch. Just like bread, proofing copy is an essential stage that provides consistency and elevation. If copywriting hasn’t gone through the proofing...Continue reading

The Last Piece of the Puzzle: Bridget McCann

Presenting in front of an audience can be a daunting experience for the best of us. Glossophobia, the fear of public speaking, is the most common phobia in the world ahead of creepy crawlies, vertiginous heights, and even death. While some of us would sooner die than deliver a presentation at work, we have a...Continue reading

Welcome to the new Commsbank website

This month, Commsbank is six years old. We’ve already taken our first steps, made a lot of friends (and clients), and outgrown our website.   In line with our growth, we’ve gone up a size or two. Over the last few months, we’ve been working hard behind the scenes to revamp our website. Since our last...Continue reading

We’re merging with Cognition Coaching!

This month, we’re celebrating (a lot!). Not only are we turning six, but we’re merging with Cognition Coaching. In other words, a psychometric colour profiling and leadership specialist with over seven years of experience in the learning and development industry. Sounds impressive, right?! In fact, we have been an associate of Cognition Coaching for many...Continue reading

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