a common sense approach to corporate communications
While the Commsbank team wouldn’t say no to a Y2K-esque rendition of Britney’s early moves, we’re not sold on the idea of this being utilised as a B2B marketing tactic. Or are we? TikTok is quickly becoming the world’s most utilised social media platform, with over 1 billion active users worldwide. Originally known for acting out dance...Continue reading
Curiosity killed the cat is so 1598. The curiosity skilled the cat is hot off the press. The World Economic Forum predict, that by 2025, the top skills in demand will include creativity, originality and initiative; analytical thinking and innovation; active learning and learning strategies. All of which lean on an inquisitive mind. What would...
If you’ve worked with us, you probably know that we’re big fans of alliteration. You know that we’re competent, caring and curious. And you know that we’re rarin’ to go. However, we don’t wander in any direction, we lead the way in competency. Our team strives to be the best for the best. We don’t...Continue reading
Do customers yearn for the convenience of informal conversation? Can you help people combat FOMO while increasing visibility? Do people trust strangers more than brands? Let’s investigate top trends to watch out for this year. 1. Conversational marketing Hey, you. While chatbots were so last year, we should now be looking beyond automation and...Continue reading
Why? Why? Why? A question that is both popular with children and communications professionals. At Commsbank, we will never grow old of asking our clients ‘why?’, you could say we have the enthusiasm and energy of an inquisitive toddler! We are nosey by nature, and the ability to sniff out stories is a skill we’re...Continue reading
Plush scented candles, creative canvass bags and sourdough bread alike – there has been an array of inspiring creators turning their hobbies into a side hustle during this uncertain period. Supporting small businesses has never been more crucial; we have shared some of our tip-top tips to help your start-up communicate with confidence. Be the...Continue reading